How Many Hedgehog Houses Do I Need in My Garden to Offset the Log Burner?

Providing homes for the hedgehogs can be a small step in encouraging biodiversity in our gardens. But can they really offset your log burner’s carbon emissions?

Posted by Dr Zoe Detko |

Jan 16, 2024

Rethinking Reach: Sustainability in Digital Marketing

Digital marketing is often seen as a low-impact alternative to traditional advertising. No paper, no printing, no logistics. But beneath the surface of every email campaign, website visit, and ad impression lies a hidden carbon footprint. As climate consciousness grows, it is time for marketers to think not only about their reach, but also about their environmental impact.

Posted by Dr Zoe Detko |

Jun 5, 2025

Greener Stays: Reimagining Sustainability in the Hospitality Sector

With growing regulatory pressure and changing consumer expectations for the hospitality sector, sustainability is no longer an optional extra but an operational necessity.

Posted by Dr Zoe Detko |

Apr 29, 2025

Climate Change is Personal, and People Are Taking Action

As more and more people are directly affected by climate change globally, what impact can this have on their purchasing habits?

Posted by Dr Zoe Detko |

Mar 21, 2025

EU Greenwashing Legislation

The EU’s recently adopted new directive focuses on removing confusion around green claims for consumers. It will no longer be legal, within the EU, to make environmental claims without substantial evidence to back them up, also known as Greenwashing.

Posted by Dr Zoe Detko |

Jan 22, 2024

Should Home working and hybrid working be included in a Carbon Reduction Plan?

How do we account for homeworking in carbon reduction plans?

Posted by Dr Zoe Detko |

Jan 16, 2024